The Realities of Affiliate Programs
We've all seen the claims of affiliate marketing programs - make hundreds of thousands of dollars a month while doing absolutely nothing. Sure, there have been a few big-time affiliate marketers who have made lots of money by using one or more affiliate programs ads on their websites. When visitors click through to the affiliate sponsor and make a purchase (convert), the home business affiliate marketer makes money. How easy is that? No product inventory to stock or ship, no customers to service.
Success Tips for Affiliate Programs
There are a few things you can do to improve your chances for making money with an affiliate marketing program:
- Get lots (and lots, and lots) of traffic visiting the websites you use for your affiliate programs.
- Associate only with good affiliate marketing programs that offer products or services or information that your website visitors will actually want to purchase.
- Look for affiliate programs that pay high commission rates on time and who keep their customers happy, not just their affiliate marketers, by providing actual value.
- Would you buy the product or service the affiliate program is offering? If not, why would you expect your site visitors to click through? If you are linking out to affiliate marketing scam artist, eventually the word will get out and you'll lose credibility. People won't want to come back to your site and they may not click through to your other affiliate programs that may very well be legitimately offering value.
- You need to provide content on your home business website that is related to what your affiliate programs are offering. For example, if you write about figure skating, it's not likely your visitors will be looking to buy a book on motorcycles or a new set of saddlebags.
- Ideally, your affiliate program links should blend in with your content - not deceptively, but so that they don't disrupt the flow of your web pages. In general, text affiliate marketing program links seem to convert better than image links. Most affiliate marketing programs don't require you use the exact text they provide in the code. (Unfortunately, some of these links are pretty terrible and most seem to want to use "click here" for the text that creates the link.)
